Maria Haggo, founder of Transform8, an expert leadership training and coaching organization hired Redfern to launch Transform8. As an international facilitator, Executive Coach, and TEDx speaker — she needed a highly capable virtual assistant to support the organization’s fast-paced digital and operational needs. The goal was to streamline day-to-day operations, enhance the digital presence, and support marketing efforts across multiple platforms.

What I Delivered:

Virtual Assistance — Managed daily tasks including client communication, invoicing, CRM updates, data analysis, research, event organization, and general administrative support.

Website Design & Support — Assisted with website updates and design improvements to better reflect the brand’s mission of conscious leadership and coaching excellence.

Digital Marketing Support — Created and scheduled social media content using platforms like Canva and Hootsuite; designed email marketing campaigns and automated sequences through Kajabi.

Systems & Process Optimization — Helped develop and implement efficient workflows and systems to streamline business operations.

Results:

Improved operational efficiency and marketing consistency

Enhanced website design and user experience (UX)

Increased engagement across social media and email marketing

Provided long-term virtual assistance to support Transform8’s growth